Automation essays for the workshop era.

The launch note. Ralph, Berlin, the first tools, and the North Star behind the company.

Why our first public tools are browser-native, local-first, and built on top of the AI platforms people already use.

Why we build our own instruments, what is coming next, and how the roadmap connects.

The Prolifica thesis: sequences, variants, database imports, repeat rules, and the planner.

What changes when prompts stop being disposable questions and become reusable workflows.

The brand mark is a product rule: one good leaf, many new outputs.

The origin story. Why a real, old clinic tool became one of the first serious tests for our agents.

How ConCin became a lesson in tactility, care, and software that still feels handled.

How overnight agents, experiments, and human judgment shaped the way we build.